The key to launching and running a successful business is to start with the right business concept. You need an idea that matches your skill and talent to customers who are ready to pay handsomely for what you have to offer. In the mini-course you use a proven 5-step formula to gauge the financial potential of your business idea. You discover insider details on ten popular ways to turn your great idea into a very profitable business enterprise. Additionally, you get 15 ways to decrease your costs and increase your business’s profits. Continue reading
If you’ve come across the term “Microloan” while searching for small business loan options, you’ve likely inferred that it is a loan with a small borrowing limit. Maybe that sounds like just what your company needs, but you most likely have questions about how this funding alternative works. Just how micro are these loans? How do they compare to traditional bank loans and other borrowing alternatives?
Here are answers to small business owners’ most frequently asked questions about microloans: Continue reading
You’ve probably seen hundreds of ads, infomercials, Vines and other forms of YouTube marketing. For those who feel they are lacking in the creative department, it’s easier than you think to use video marketing with YouTube in order to promote your business or services. Continue reading
Today’s infographic is brought to you by our friends at Harborcove!:
“Small businesses employ the majority of American workers. We’ve gathered data from various sources to give you an idea of the big picture in the lending industry, among other small business statistics. Many small business owners are skeptical on lending and how it will affect their business, both positively and negatively. After the recession, lenders expected a drop in lending from small businesses; however, they’ve stood strong in tough times and the economy shows some signs of hope. Lending is on the rise and most lenders are now expecting more in the near future. Take a look at some of these statistics around small businesses, factoring, and SBA-backed lending and let us know what you think is in store for the future!” Continue reading
This week we decided to cover a relatively broad small business sector – the insurance industry. Now, the insurance industry is a heavily regulated, slightly complex field to work in. There are tons of hoops that independent agents and brokers have to jump through before they are even allowed to open their doors. But it is a vital industry – in some cases insurance is required by law – so a business could do quite well within it. So how do you start a company in the insurance industry? And is it worth all of the effort?
How do you get started in the insurance industry?
Insurance is a regulated field, which means you need to be licensed before you can begin. You also usually have to take some sort of course as well before the state will issue you your license. Continue reading
As the owner of a small business, you have a lot of freedom in deciding how things are going to be run. If you wanted to, and you felt it wouldn’t impact your business negatively, you could give yourself and your employees a winter break, elementary school style! Each business tackles the holidays a little differently when it comes to taking some time off in a season infamously known for traveling away from the office. We asked 15 of our small business experts how they tackle their holiday schedule and this is what they had to say: Continue reading
Why does a customer buy a product? The logical reason is because it solves a problem for him. But in reality, the value of the product is actually created in the mind of the customer. Continue reading
In the latest study put out by Marketing Sherpa, data showed that nearly 97% of all consumers search for a local business online and that business owners in their 20s and 30s are twice as likely to go out and look for advice on a product or business via social channels. Combine this with the 61% of adults in the United States with smart phones and you can start to see how large the mobile market is. With each major iPhone, Android and tablet release, consumers everywhere are spending more and more time on mobile devices. Continue reading
This morning I was asked to speak in my son, Benjamin’s, 5th grade class. It was career day and it was my true honor to speak in front of such a fabulous group of inquisitive, interested students. Their school is highly focused on what they call “Career Paths.” The students are learning about the college education experience as well as career goals and the paths people take to get there. Ben’s fantastic teacher, Mrs. Smith, really encourages them to think outside the box and is engaging in a way that makes the students truly enjoy the learning experience. Ben and his classmates are so fortunate to have such a committed and dynamic teacher. Continue reading
However, failing to engage in effective health and safety is a big mistake. Not only can this lead to tragic human consequences, it can also cause firms to suffer a range of financially ill-effects. The fact is, there is a strong business case to be made for good workplace safety. Here are just some of the reasons why it makes sense to prioritize risk management: Continue reading