Experts Weigh In: How did you build your brand?

office chatterBuilding your brand is a huge step in starting a small business. Once you’ve gotten all the funding you need, hired your staff, and done the paperwork, the next step is getting the word out! Your brand tells your customers who you are as a business, which is why it’s so important to take the necessary measures to protect your brand once established.

We asked our small business experts how they got the word out about their brands. Here’s what they had to say…  Continue reading

7 Key Inventory Metrics every Small Business Should Know

owning and operating a small businessYou’ve launched your Business and are steadily getting orders from customers. You’ve built an inventory of products to ship them as soon as possible and handle more customers. But how do you ensure everything in your inventory is running smoothly, every day? How can you take your business to the next level?

Small business owners need to regularly monitor the important numbers about their inventory to ensure all processes are running smoothly. This enables them to easily identify areas where they can grow revenue, increase efficiency or streamline costs. Here are 7 key inventory metrics small business owners need to keep an eye on. Continue reading

5 Things You Need to do to Improve Project Management in 2015

Group of business associates looking and pointing at a chart put up on the wallKeeping your small business’s project management up to date can seem nearly impossible. With the rapid advancements of technology in the recent years it feels like once you finally get caught up with one thing, everything else has changed, and you’re back at square one. However, there are ways you can utilize these technological upgrades to your benefit – but how? This article will explain the 5 things you can do to get ahead of the game and boost your business’s project management in 2015. Continue reading

Experts Weigh In: IP Horror Stories

How to Deal With Work Related StressProtecting your intellectual property is so important. Your name, logo, and business creations tell your customers who you are. So making sure that no one can steal your company’s brand is one of the first steps you should make when starting a business. We asked some of our small business experts if they had any IP horror stories from when they were first starting out. Here’s what they had to say…  Continue reading

6 Secrets To Transform Your Small Business Into A Smart Organization

touchscreen interfaceWorking better means working smarter, and there are many ways to achieve this, from being more organized to learning valuable time-management skills. Additionally, today’s ever-advancing technology offers employees, managers and business owners a plethora of tools, resources and apps that are designed to help businesses work smarter in all areas, helping them to cut costs, improve productivity, save time, and improve communication.

Searching through the thousands of tools and apps to find the best ones for your business can be a trying, time-consuming, stressful tasks, which is why we’ve created this short list of tips and tools you might utilize and take advantage to transform your entire business into one that works smarter, from top to bottom. Using the tips and tools listed below will help you improve organization and subsequently increase productivity and profits within your small business. Continue reading

How to Protect Your Business with Penetration Testing

Protecting your business should be one of the top priorities of any company. All it takes is one breach for customers to lose confidence in the company and take their business elsewhere. Depending on what information is leaked, a company could be exposed to an investigation by the government. Therefore, understanding how to perform a network penetration test could help you keep your company up and running for years to come. Continue reading

Finding Motivation and Sticking to Goals as an Entrepreneur

shutterstock_107632895When I was 7 years old, I was consumed with the idea of getting a puppy. The simplest of household chores turned into moneymaking schemes. My parents’ payout for common chores wasn’t worth the time or the return; I needed other investors. One morning, while organizing my jewelry box, I came across a tangle of necklaces clinging desperately together. My small, agile fingers effortlessly went to work, and a new business idea came to me like the lyrics of an old favorite song. Every mom, daughter, sister, and friend in my neighborhood was bound to have a similar mess of knotted necklaces; they needed someone to resurrect their jewelry – someone willing, able, and moved by a cause – they needed me.

New business ideas have always been floating around in my head. Unfortunately, conceptualizing is the easy part; developing an idea to fruition is the hard part. The longer I allow an idea to idle, the more my motivation wanes, deteriorating exponentially until the former is consigned to the Filing Cabinet of Forgotten Dreams. Though somewhat hyperbolic, such is the entrepreneur’s dilemma. I’ve compiled a few ideas to help both you and me find motivation in sticking to goals, whether business related or personal. Continue reading

Why WordPress Themes Don’t Work for Small Businesses

How to Boost Consumer Trust When Launching an Online Business

Today’s post is from our friends at Ocoos:

There was a time when WordPress was little more than a simple website building tool — an easy solution for bloggers. Over the years, WordPress has grown into a powerhouse, and some of the world’s most complex website are using it.

To be sure, WordPress has its perks: hundreds of plug-ins are available which add countless features to your website, and there is a tight community of developers online who are willing to address any questions users have about the tool. Continue reading

The Best Practices for Managing Remote Teams

Which States Are The Best To Live In When It Comes To TaxesLeading people who all work in the same location is one thing, but leading people who all work in different locations is another matter entirely. The difficulties that exist in terms of coordinating them, planning tasks and projects and tracking productivity are rife, but there are a number of techniques and best practices that can be used to make life easier and ensure that the quality and efficiency of work being completed does not decrease.
Although it can never be said that it is easy to lead a team when everyone works in one office, it is much simpler than managing remote teams, either working from home or in another branch of the company’s offices. As a leader, the challenges of ensuring that work-rates and results stay high in addition to the team members remaining engaged and enthusiastic about their roles within the organisation can be difficult to conquer.

As hard as it can be to lead or manage a remote team, it is possible to do it successfully. With this in mind, here are some best practices to adopt in order to get the most out of your remote team. Continue reading