When you own your own business, you know your star employees are the key to your continuing business success. You may be the brains and driving force behind the entire operation but who takes control of your crucial sales multiplication, or your kickass marketing strategy? Your star employee, or employees. I’m sure, like me, you don’t take your key employees for granted. But did you really stop to consider what would happen if they were suddenly not there? I’m not talking about employees leaving to take another job. I’m talking about sudden death, or disability. Not something anyone likes to consider, but if a large part of your business success rests on one or two individuals, it is definitely something you need to confront. (more…)
Owning a second property is a good long-term prospect for any savvy investor who is working on future-proofing their finances, or simply wants somewhere lovely and warm to retire to in the next few years and investing in another property is not – believe it or not – something that only the wildly rich do. There are many benefits that come with owning a second home, including creating a family home away from home that you can visit each year, having a place to retire to in the future when you’re ready, and reaping financial benefits by renting it out when it is unoccupied – to name a few – and these benefits are largely why more and more people are choosing to purchase another home. (more…)
The question of whether a startup should buy or rent can be a tricky one. Both options have obvious advantages and disadvantages and there is no single answer. There are some ideas, though, that can be used as general guidelines.
For some businesses, the answer to this is an easy one. For example, a business might be historically connected with a specific location so it makes more sense to own a facility there. Other startups might profit from the fact that they can transfer quickly to another location and for them, renting makes more sense. (more…)
When it comes to small business financing options, it’s usually traditional funding methods that come to mind: working capital loans, SBA loans, business lines of credit, etc. But did you know an alternative option exists that’s allowed thousands of entrepreneurs to launch businesses debt-free? It’s called a Rollover for Business Start-up (ROBS), and it enables you to leverage your own retirement assets to buy a business without having to pay any tax penalties or get a loan. (more…)
A group of talented salespeople without effective sales management is like a football team without a head coach: the players will be on the field but only creating chaos. Midsized businesses often struggle with implementing a solid sales management process, perhaps because they have finally grown big enough and complex enough to need one. Here are the important fundamentals to keep in mind when developing the sales management function in your business: (more…)
When it comes to your business, office space isn’t just one of those things that fall under the heading ‘nice to have.’ Office space is a necessity. But the right office space? Means so much more. The right space will lend your business legitimacy, possibly even prestige. Its functionality can help your productivity, amenities will increase employee satisfaction, and the location could determine the ultimate success of your business.
With all that in mind, here are some tips for choosing the best office space for your business. (more…)
We have all been suffering from soporific presentations. So why annoy clients any longer with those dreary, monotone meetings? To be ahead of the pack, it needs more than traditional slides. A key to success can be the method of mind-mapping: Organizing information through visually prepared one-page depictions not only keeps the audience engaged; it also clarifies complex correlations and shows benefits and possible solutions in one spot. As mind-mapping pioneers, business consultants have gathered much experience in applying this brain-friendly way of presenting information. Any entrepreneur could learn from that. (more…)
In the frenetic and constantly changing commercial world, it can be difficult to distinguish between business jargon and the strategic concepts that underpin a sustainable venture. The so-called ‘consumer experience’ is definitely an example of the latter, as this refers to the quality of interaction between brands and their customers and requires careful management if it is to drive long-term loyalty. (more…)
Business managers around the world are always worrying about how to promote their firm. Excellent advertising is at the heart of any successful company. That is why this aspect of their work is crucial. When it comes to promotions, there are hundreds of different ways to go.
These days, there is a great emphasis on digital advertising and the benefits that come with it. While there are doubtless many advantages to this form of marketing, you should not rely on it alone. Let’s say you were a fisherman and you came across three ponds. What would you do? Would you try to catch fish in just one of the ponds and hope for the best? Or, would you set up nets in all three? The answer is obvious. Now, imagine those ponds were media forms. One is print media; one is digital media, and the last one is outdoor media. You need to set up strategies for each of these things if you want to get a mass customer base. (more…)
Small businesses face a wide variety of challenges because of their limited resources. Any business owner who’s nearly missed payroll or taken out a new credit card to pay for surprise expenses knows that fact all too well.
However, there’s one area where business owners are starting to become increasingly vulnerable: security. Whether you’re a small brick-and-mortar retail shop or a white collar service business, security should be near the top of your priority list. (more…)