In an age where climate change is one of the first things mentioned in political campaigns and global warming updates are plastered all over the news, people have grown infinitely more aware of the environment. This shift toward an eco-friendly lifestyle has opened up a slew of opportunities for entrepreneurs looking to change the planet and capitalize on the green scene.
Starting a business as a benefit corporation and being completely transparent about your environmental performance could pay dividends, not only for the environment but for your business’s bottom line. According to a 2013 Nielsen study, 50 percent of global consumers surveyed are willing to pay more for services and goods that give back to society.
Better still, there are opportunities available in every industry to start a green business. Eco-friendly companies are no longer limited to organic farms or natural product lines. You can even leverage your expertise in a career you’re passionate about and turn it into a green endeavor with a few simple changes. Check out these ideas for starting a green company in an ordinary, everyday field.
You shouldn’t have to live in fear of facing your utility bills each month at the workplace! One of the most effective ways to conserve energy is to cut down on the amount of electricity, natural gas and other fuels we use while trying to bring the temperatures in our office buildings to comfortable levels. According to Energy Star, an Environmental Protection Agency program that advises businesses and individuals on eco-friendly energy savings, up to 30 percent of the energy generated to heat, cool and light the average commercial building is wasted.
Weatherproofing your doors, windows and skylights is the best way to make sure unconditioned air is not seeping in to or out of your office. And while weatherproofing can help you save on your utility bill, it can also put a dent in your annual taxes by applying your improvements toward tax deductions offered by Uncle Sam.
In today’s environmentally conscious social environment, building and operating a business that implements as many green practices as reasonably possible is not only healthy for the environment, it’s also a case of excellent PR. Numerous companies have actually boosted their sales revenues and client retention rates by through implementing eco-friendly practices and publicizing this fact.
In some cases, clients are even willing to accept slightly higher costs of doing business if they’re made aware of the fact that your company is honestly attempting to ease the footprint it leaves on the environment.
Given these benefits and the fact that you will be leaving a small but important mark on the world, there is no reason not to adapt at least a few key green strategies in your own start-up or established business. Let’s cover a few.
Think back to when you were a sophomore in high school. Sneaking into the latest rated R flick seemed like the biggest venture in your life—what else could derive so much passion out of your young soul than sinfully indulging in an older activity? Hayley Hoverter, now 16 years of age, is an entrepreneur finding her way in the world of business with her inventive version of the sugar packet.
Feel bad about wasting your time sneaking in the back door of your local cinema? Yeah me too.
It is our pleasure to welcome the ever-promising Hayley in sharing her sweet, sweet story:
My LLC, Sweet SerenDipItTea, is a sales and marketing eco-friendly product company for soluble sugar packages. The product is sold to help eradicate the paper waste in cafes that would otherwise feed into landfills and contribute to pollution. Continue reading
We are very excited to announce that our corporate partner (and inspiring social entrepreneurs), Roozt.com, has officially launched this past week!
Roozt.com is an e-commerce platform that features products solely from eco-friendly and socially responsible companies at 50-80% off retail value, and donates 1% of any purchase made on its site back to the non-profit of the buyer’s choice. Each Daily Deal is sold in limited quantity and runs for 24 hours.
We encourage you to check them out at http://roozt.com. You may also sign up for their daily newsletter, that emails each new Roozt Deal directly to your inbox, so you never miss a thing! It’s free to join, and they will send you one featured product per day at 50-80% off retail price, on everything from trendy apparel and accessories, to fun footwear and all-natural health/beauty supplies, to the latest electronics and sporting goods.
We are ecstatic to share these special offers with you, and hope you will take advantage! Roozt.com has had a tremendous response already, and we couldn’t be more excited for them. Check them out here