Experts Weigh In: How I Think Outside of the Cubicle

Experts Weigh In: How I Think Outside of the CubicleAh, summertime. Warm days filled with plenty of sunnin’ and funnin’… but you’re marooned at your computer in the office while seemingly everyone else in the world is outside having the time of their lives. If you feel like it’s time to shake things up this summer at the workplace, take the advice of these 17 entrepreneurial pros to step away from the cubicle and get the team hiking, biking, and zip-lining!

1) “At Clarke, we have garden plots on the campus for people to grow their own veggies as snacks. People line up for the chance to weed, water, and more! We have a day of giving, where we go out as a company and do things like harvest heirloom seeds and work in soup kitchens. We just began the process of converting our campus to having a natural prairie walking path one open to the community as well.”

- Laura McGowan, The McGowan Group

2) “We’re a virtual company so we get 100% of our work done from home and encourage our full-time employees (60+ people) to get up and moving out of their home offices. This summer, our Co-Founder Dennis Najjar instituted the 150 Mile Challenge, challenging employees to walk 150 miles over the course of the summer and rewarding those who complete it with $150 prize. The challenge runs from May 1st to August 31st and nearly half the employees joined in, using FitBits, phone apps and other tracking methods to log their miles. So far we’ve logged more than 2,000 miles! We’ve dubbed it #150ADCMiles!”

- Andrea Boccard, Marketing Manager, AccountingDepartment.com, LLC 

3) “Employees of The Guardian Life Insurance Company of America (Guardian), one of the nation’s largest mutual life insurers and a leading provider of employee benefits, hosted a flash event on June 11 to show support for The New York City Police Museum (NYCPM), which, like Guardian, was displaced from its home following the devastating effects of Hurricane Sandy. However, unlike Guardian, the Museum has yet to return to its home at Old Slip due to the extent of the storm-related damages. Over 100 Guardian employees performed a dance routine at Old Slip Park (adjacent to The NYCPM’s permanent home at 100 Old Slip) for about 3-4 minutes, then quickly dispersed. The official video can be viewed on YouTube here.”

- Ana Sandoval, Manager, Media Relations, The Guardian Life Insurance Company

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Why You Should Hire For Personality Instead of Experiences

Why You Should Hire For Personality Instead of ExperiencesIf your company is going through or has gone through the hiring process, you probably know it is not easy to select a potential candidate. Sifting through hundreds of resumes and cover letters can be not only tedious and frustrating, but sometimes it doesn’t even help you find the best person for the position.

Next time you’re looking for a new hire, instead of hiring someone based on how good they look on paper, try centering your hiring process around personality instead. Here’s why a new hire with a great personality can be a better candidate than one with more experience.

You Can Train From Scratch

In many cases, hiring a candidate with a lot of experience is not always a good idea. Their previous positions may have had different methodologies and strategies than your company, making it difficult for your new hire to do things the way your company likes to. An employee hired with less relevant previous experience, but the right personality, can often have the perfect skills for the job with the help of a little initial training. By training a new hire from scratch, you can teach them exactly what you want, without previous experiences and practices getting in the way.

Every Job is Different

If you are looking at the resume of a seemingly qualified potential hire, chances are they may not be as qualified as their paperwork makes them appear. A one or two sentence job description on a piece of paper and a list of past job experiences does not tell you much about a prospective hire’s past work, making it hard to determine if their past experiences are applicable to the new job you are hiring for. However, picking up on a candidate’s passion, energy and hard working spirit in an interview is something that is hard to miss and can often speak volumes more about a candidate than a resume.

More Personality Means More Passion

By choosing a new employee who truly is interested in and passionate about your company’s goals and services, you will be hiring your company’s next best advocate. Hiring someone who has less experience, but more energy, will help bring you a more committed employee who will work hard to learn new skills to help ensure your success.

For a case study, let’s look at Hydroworx, who specializes in water rehab therapy. They do a lot of sports rehab with NHL superstars like Robert Griffin III and Adrian Peterson. When they were voted in the top of “Best Places to Work in PA” for the fifth year in a row, I asked them how they pulled it off. Their answer was simple: they hire people who were passionate about helping people. They’d pick the person who loved sports rehab over the person who had 10 years of experience but was just looking for a paycheck.

Quality Over Quantity

If you are choosing between someone with more experience and a candidate with a better personality, keep in mind that quality is better than quantity. If you are noticing that the person without as much experience knows more and seems more enthusiastic about your company, then they could be the better overall candidate than someone with more previous relevant work experiences but less enthusiasm. Sometimes a candidate with fewer experiences can be better than an experienced one who has had bad past experiences and may be burnt out.

Choosing the right candidate for your company’s open position doesn’t have to mean hours of reading and comparing resumes and cover letters. It can be as simple as going with your gut.  Malcolm Gladwell’s book Blink shows that your gut is right more often than you give it credit for.  Getting a good feeling about a candidates personality is often much more important than a long list of experiences, and it can lead to finding a better candidate.  So make your next job search about passion and personality, and expect nothing less than a great new hire.

Scott Huntington is a writer and blogger. He lives in Pennsylvania and with his wife and son, writing about social media and doing research for UB Solutions. Follow Scott at @SMHuntington.

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Understanding the Necessity and Limitations of a CGL Within Your Small Business

Understanding the Necessity and Limitations of a CGL Within Your Small BusinessAs a small business owner, you’ve invested a great deal of time and money creating a company you take pride in. In order to protect it, you may consider purchasing a commercial general liability insurance policy (or CGL for short). But what is a CGL and how can it help protect you and your business? Keep reading for a breakdown of the basics.

What is a CGL?

Commercial general liability insurance policies are designed to protect businesses when they are sued. They usually protect against claims of bodily injury or property damage. According to the American Bar Association, these policies are written using forms generated by nationwide insurance industry organizations. The ABA points out that, “Because CGL policies are products of insurance industry draftsmanship, courts in most jurisdictions construe any ambiguities in favor of the policyholder.”

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Experts Weigh In: How I Keep My Business From Burning Out

How I Keep My Business From Burning OutSummer is finally here, and for small business owners everywhere this is the time to relax and take a breather from last winter’s busy season, keeping up with resolutions from New Year’s, and filing taxes in the spring. But for some entrepreneurs, stopping to take a breather can easily mean just stopping… period. Before you burn out on your start-up, let our panel of 23 professionals fill you in on what you can start doing this summer to pump up your business and have a lot of fun, while beating the summer heat!

1) “We are based in gorgeous Santa Monica, CA, and are a walk away from the beach which means some of the most stunning work breaks you can think of. Given that this summer is the World Cup and we are a very diverse company, we encourage everyone to wear their country’s jerseys and will be showing major games in our movie room. We will also be sponsoring different meals based on the soccer teams playing that day! Every Friday during the summer, we break out the cocktails or head out to our local winery (bodega wine bar) to talk about the week over some yummy drinks for happy hour. For bonding, we have a monthly poker tournament which works well especially since we are growing and adding new faces often. It gives our team a great opportunity to bond with new members over a game of all in or fold.”

- David Daneshgar, Co-Founder, BloomNation

2) “We’re taking advantage of our green rebranding efforts to keep everyone psyched about coming into the office. Aside from bagel Fridays and get-to-know-your vendor meetings, Shoplet is instating an office-wide Share competition, whereby we motivate employees with fun, summer-friendly prizes to participate in our latest social media campaign Care. Share. Grow. (For each Share of a social media graphic, Shoplet plants a tree with Trees for the Future). The latest winner of our Share competition won tickets to a Yankees versus Red Sox game this September! In a way, the competitive spirit around the office unites us. It generates chatter and revs up excitement for our green initiatives.”

- Tony Ellison, CEO & Founder, Shoplet

3) “One way I plan ahead for the summer is by offering my employees a finder’s fee for each employee they refer. My argument is that there are no better headhunters than those who already work for you, especially because they are entrenched in the fast-paced environment every day and understand your business’ nuances, thus know whether the person they are referring can handle the pressure. After any prospective candidate is hired and works successfully for two months, I offer the finder employee a cash incentive of $50. It’s a tactic I’ve used for years and found that it’s been incredibly successful at combating summer turnover.”

- Dan Sacco, Owner, Pancheros Mexican Grill

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How Your Business Can Fail If You Aren’t Careful

How Your Business Can Fail If You Aren’t Careful One of the least understood aspects of entrepreneurship is why some businesses fail while others succeed. The painful truth, according to a recent study by the University of Tennessee Research is that most businesses fail for one of the following three reasons.

1) Incompetence

46% of businesses fail due to emotional pricing, reckless spending, nonpayment of taxes, lack of planning, record keeping problems, and no knowledge of financing. Companies that succeed take pricing seriously. The prices they set are influenced by facts instead of emotions. As you set your prices consider the cost of material, labor, and overhead. Also, remember to keep in mind competitor pricing. Does this mean that you have to be the cheapest to compete? Absolutely not. You don’t have to compete on price, but you can’t ignore how much your competitors charge either. You can’t succeed on pricing alone, but your business will fail if you can’t get your pricing right.

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Go Against the Crowd: Friends & Family Funding Advice from TrustLeaf

Go Against the Crowd: Friends & Family Funding Advice from TrustLeaf

Photo credit: Silicon Valley Business Journal

Everyone has been talking about crowdfunding lately, but what about momfunding? Or friendfunding? Earlier this week, family loans site TrustLeaf released their first guide on “How to Borrow Money from Friends and Family.” For any small business owner who’s done this kind of loan before, the value of doing it right cannot be understated.

Unlike crowdfunding, where entrepreneurs ask for donations from strangers (sometimes with a gift in return) TrustLeaf helps small business owners raise money through their existing social and family network. “Crowdfunding is great if you have a sleek prototype or a chic new fashion line, but doesn’t make as much sense for say, an auto repair shop.” says Anson Liang, TrustLeaf’s founder.

38% of all US small businesses start out with friends and family loans; on average, borrowing $25,000. Compare that with popular crowdfunding site Indiegogo, which only brings in about $1,000 on average per campaign. Kickstarter performs better, but the vast majority of campaigns raise less than $10,000, which in turn is less than half of friends and family loans on average.

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6 Business Trends Taking Off in Summer 2014

Want to start a small business this summer, but aren’t sure where to begin? Here at MyCorporation, we researched the six biggest business trends taking off in summer 2014 in our latest infographic. From barbecue and grill sales to ice cream trucks, we’re exploring the annual growth of each of these industries, yearly revenue, and plenty of cool facts that you’d have never guessed otherwise. (Who knew Saturdays are statistically proven to be the busiest day of the week for car wash facilities?)

6 Business Trends Taking Off in Summer 2014

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Business Basics: Business License Compliance Package

We decided to do something a bit different with our weekly business basics post this time around, and instead look at a new service we’ve just started offering – business license compliance packages. We’ve covered business licenses before, but we thought it’d be a good idea to revisit the topic and explain why we decided to start offering this service to our customers. business licenseOur team kicked around the idea for awhile, trying to figure out whether or not there was any demand for this type of service, and we realized that there were three questions we’d have to be able to answer before launching.

Why offer business license compliance packages?

MyCorporation has always aimed to meet all of the needs of new business owners. The next logical step after creating your business is to apply for all of the licenses you need to legally open your doors. Without the right licensing, you’re effectively dead in the water. So expanding our offerings to include licensing just makes sense.

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Why You Should Keep Your Business and Personal Financial Worlds Separate

Why You Should Keep Your Business and Personal Financial Worlds SeparateThis post is brought to you by GoDaddy Online Bookkeeping, the simplest way to manage your small business finances online. Sign up today for a less taxing tax time!

Be honest: how difficult were your taxes this year? Did you have trouble figuring out how much you made and how bad your expenses were? Were you afraid you missed something? How many fistfuls of hair did you pull out?

Many sole proprietors start their businesses as a hobby or side income. It might not seem worth it to go to the hassle of opening a whole new business bank account. But keeping your personal and business finances combined can lead to some pretty bad headaches. And not just at tax time, either. There are several reasons why you should consider splitting your two financial worlds up immediately. Here are a few that could be affecting your business right now.

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Why a Small Business Should Still Invest in Corporate Retreats

Why a Small Business Should Still Invest in Corporate RetreatsThe corporate retreat: a weekend of clay pigeon shooting, quad biking, and even chocolate making. It’s as popular as ever and large corporations embrace it, sending employees off on weird and wonderful experiences like duck-herding (yeah, I’m not sure either) for the weekend, in an effort to make them work more effectively on their return to the office.

But what about small businesses? While paintballing or an intense game of beach volleyball might not seem right for your team of three or four people, it doesn’t mean you still can’t reap in the benefits that come with holding a company event or retreat.

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