Giving and receiving feedback is essential if you want your business and the people around you to evolve. Constructive feedback should be welcomed and if you’re tiptoeing around worrying about hurting somebody’s feelings, you’re probably doing it wrong.
The feedback process is definitely delicate and you need to be sensitive about how you project yourself. Done right, it can help the person become even better at what they do instead of sending them into a shame spiral of anxiety.
Why are you giving feedback?
One of the most important things you can do when giving feedback is to understand why you feel the need to give it.
Are you after a particular result? Is it for the benefit of the person you’re giving it to? Some people can get defensive when they’re receiving feedback so make sure you’re thinking about the end result and how it benefits the recipient. You can end up with a breakdown in the relationship if you’re giving feedback based on personal preference.
Author’s Note: This is the second in my series of “Marketing From The Front” blog posts for MyCorporation.com. If you missed the previous blog post: “How to Get Started With Your Marketing Planning”, click here to find it.
Once you’ve accumulated your knowledge about the specific business you intend to start, you’ll quickly realize that there are a number of ways you can go to start creating some revenue.
How do you decide which path to take first?
You’ve just finished the end of your business quarter. Yes, it was busy and stressful, but thankfully very unlike the scene one of your colleagues described for his quarter’s end. He relayed a tale of sales staff pulling out their hair, piles of unsigned contracts, sales slipping left and right, emails unanswered and phone calls unresponsive. Fortunately for you, you not only met your sales numbers, you exceeded them. As a matter of fact, you’ve met your sales goal for the last three quarters. Your boss is pleased, your colleagues are envious, and your customers—they love you! What makes your clients different than the guy one office over? It’s no secret—happy customers are not only loyal, they will increase your overall success. How can you maintain this satisfaction? Let’s take a look: Continue reading
You read that right- it only takes 4 simple steps to get your business the great testimonials and reviews it deserves! Our Friday guest post comes to you courtesy of WordofMouth.org’s CEO Andy Sernovitz who discusses the power of the positive recommendation, how it affects and motivates our shopping habits and the 4 ways that anyone can begin getting these types of reviews for their own.
True, honest love from a happy customer in the form of a testimonial or review can be incredibly powerful. More than any copy you could write, any ad you could buy, or any offer you could pitch – a recommendation from a happy customer motivates people to buy.
It’s more than just the warm fuzzies, recent research from Nielsen shows that 92% of us trust recommendations from people we know, and 70% of us trust reviews from strangers online. That’s much more significantly than how much we trust the traditional method of advertising, editorial content, and search marketing.
So how do we get this positive feedback? It only takes 4 simple steps! Continue reading