We’re headed to the shore for this week’s 50 States – New Jersey is the name of the incorporation game!
New Jersey, bordered by New York, Pennsylvania, Delaware and the Atlantic Ocean, is not only home to the infamous “Jersey Shore” (both as the MTV series and popular vacation destination) but also to the second wealthiest Americans in the United States. It has a population of about 8,881,700 naming it the 11th most populous of the states.
According to Forbes, Jersey’s economy is strongly run by pharmaceuticals, financial services, telecommunications, food processing and tourism. Corporations including Pinnacle Foods, Trump Entertainment Resorts, and Kent International all call the state home to their branding headquarters.
Even for small business owners in the Northeast that have recovered from Superstorm Sandy, the storm taught an important lesson: Be prepared. We’ve learned from Sandy and so many other recent disasters that no area is immune from nature’s fury.
In addition to the billions of dollars a big storm can cost in rebuilding expenses, their economic impact also lies in lost workdays for small businesses. Even if your physical building remains functional, an extended power outage can mean days without profit, and even send customers and clients elsewhere.
To prepare your business for a disaster, take the following steps: