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How to become an Effective Delegator through ‘Monkey Management’

As a management consultant, I’ve seen many business leaders struggle to delegate. Whether it’s a reluctance to let go of responsibilities, or failure to bring in professional management to deal with burgeoning administrative workloads, failure to delegate can stop business growth in its tracks.

In this article I want to look at the art of delegation and how an approach known as ‘monkey management’ can help increase workplace productivity at all levels of management. (more…)

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How to Generate More Customer Referrals

Finding new customers is one of the key issues challenging small businesses today. Despite knowing how important word-of-mouth referrals can be in driving business growth, it’s not always easy to work out exactly how to get more of them.

So why not take the hard work out of the process and put some strategies in place that will naturally generate more customer referrals for you? Here are some ideas to try. (more…)

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How to Choose a Web Analytics Tool

Web analytics is very crucial for the success of any business that has a website. It provides important data can be used to evaluate the progress of a business and thus make appropriate improvements. However, this requires choosing the right web analytics software for your business. With the numerous solutions in the market, choosing one can be a very daunting task.

Here are some of the things you need to consider when choosing a web analytics tool: (more…)

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4 Smart Offline Marketing Ideas for Your Startup

In today’s age of digital marketing, offline marketing activities may seem outdated and old fashioned. But despite them being around for decades offline marketing activities like billboards and flyers still bring in great ROI.

Startups cannot afford to ignore any revenue generating channel let alone ones that have been tried and tested and found out to be true workhorses for all marketers.

Offline marketing channels include everything that helps get the word out about your product and business. Visiting cards, brochures, office stationery and even the branding methods you use in trade fairs all can be counted as effective means of offline marketing. (more…)

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How to Bring Your IT Department Into the 21st Century

Sometimes a company is left functioning in an out-of-date mode of operation. It might be because the owner is too tight with the company purse strings. It might be because a company has difficulty obtaining top talent for filling key positions. While the reasons and excuses are numerous, often the real problem is that the people in charge simply do not know how to identify and enact meaningful change. This is especially the case when it comes to revamping a company’s IT department. Here are a few ideas to help a company bring its IT department into the 21st century. (more…)

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Guidelines for an Effective Salesforce Training Program

Holding regular training programs for your salesforce is crucial for the success of your organization. Employees that are well-trained will carry out their tasks more effectively, thus enhancing your chances of achieving your business goals. However, training should not just be held as a ritual or formality. An ineffective training program will only end up being a huge waste of time and money.

Here are some tips for running a successful salesforce training program: (more…)

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How to Turn Your Hobby Into A Business This Summer

Summer is the season to take the time to enjoy the beautiful weather. It’s also when the sun is out a little longer, allowing us more time to enjoy the hobbies we love. Be it knitting a sweater or organizing a softball game with friends, summertime is the best time to make, create and build on the things we love. For young entrepreneurs, it is also the best time to take those hobbies to the next level. There is nothing greater than creating a successful business doing the things you love, especially when you can start today. Below are some tips to spend the least amount of money while still making sure your new business is off to a successful start: (more…)

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Experts Weigh In: What’s the best tool to run your business with?

Running a business is a full-time job. Thankfully, there are a lot of really useful tools out there to help entrepreneurs run things smoothly. We asked our small business experts what their favorite tools are for running their businesses.

Here’s what they had to say…

“Without a doubt, our business would not be able to function without Google Drive. It’s free and we are able to share our documents with our business partners in other countries. We can even work together simultaneously on the same document. We use documents, spreadsheets and templates for invoices and other forms. It’s easy to insert our logos, signatures and other proprietary information.” –Jacquie Whitt, Adios Adventure Travel (more…)

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