How to Make Your Small Business Stand Out with Corporate Signage

When you’re a small business owner, you probably don’t have a multi-million dollar advertising budget to plaster your name and products all over the television and radio airwaves. You most likely cannot afford to hire an A-list Hollywood star to promote your products and services. But you know it’s essential to stand out from the competition, especially if you’re in a saturated market.

Offering the best quality merchandise and service are important elements in helping your small business to stand out. But your superior offerings will hardly make a difference if no one knows about your company. Along with word of mouth and other long term marketing strategies, corporate signs represent a relatively low cost tool to promote your business to the public. The right signage can draw customers in off the streets, so it’s worth the investment necessary to create the best possible signage for your company.


6 Facets of Employee Safety Every Office Should Consider

If you haven’t given your company’s safety policies some careful thought lately, you are making a big mistake. Failure to adhere to prevailing workplace safety guidelines subjects you to legal liability that can cause you to incur fines and leaves your employees at risk for accidents and injuries.

Creating and maintaining a workplace safety plan not only helps to protect a business from lawsuits, it fosters an environment where employees feel valued, knowing that their best interest is being looked after. In assessing your workplace safety plan, think carefully about steps to help prevent accidents as well as procedures to deal with an incident after it occurs. (more…)