Recently, LinkedIn launched its endorsements feature, which is essentially a simplified version of the LinkedIn recommendation. But do these endorsements hold any value? I think they do, but I don’t believe they’re as useful for social proof of skills as they are for the indirect messages they convey to others.
Infinitely easier to offer than a recommendation, a LinkedIn endorsement takes one click to bestow. As a result, it’s likely that endorsements aren’t taken nearly as seriously by those who offer them as recommendations… and if recommendations aren’t all 100% sincere, you can imagine what that means for endorsements.
That being said, there is still some useful information that can be picked from them: Continue reading