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Experts Weigh In: How are you celebrating your employees this holiday season?

The Holiday season is the perfect time of year to celebrate your employees! This year, we’re excited to take the MyCorp employees on a Wine Safari, where we’ll be wine-tasting and feeding exotic animals to show our appreciation for all their hard work.

From gym memberships and apple watches to extra time off and whisking employees away in limos to surprise holiday parties, here’s how some of our small business experts are celebrating their employees this holiday season: (more…)

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3 Tips to Help You Balance Work and Family During the Holidays

They say entrepreneurs are the only ones who will work 80 to avoid working 40, but during the holidays, that simply shouldn’t be the case. This past decade there’s been a huge increase among forward-thinking companies, encouraging employees to spend more time out of the office, and some going so far as to sponsor paid sabbaticals.

So is this just a bunch of hippie talk? Not according to several scientific studies quoted by Inc. which include: stress reduction, heart disease prevention, improved productivity, and better sleep. (more…)

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MyCorp employees, “What are you most thankful for?”

Did you know saying what you’re thankful for is scientifically proven to be good for you? Saying aloud or writing down the things in your life that you’re grateful for boosts endorphins and improves your mood. So if you’re family’s like mine and likes to go around the table and say what we’re thankful for before eating, know that, although you’re starving, you’ll at least soon be eating with a smile on your face. (more…)

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Experts Weigh In: How are you celebrating Small Business Saturday?

Entrepreneurs everywhere have a little more than just turkey on the brain right about now… Small Business Saturday is just days away!

Here at MyCorp we’re celebrating by teaming up with Webiquity to give our customers a free domain name! Just make sure you have your MyCorp sign-up coupon code (if you’re not sure what that is, ask your sales rep for one and they’ll help you out!).

We wanted to know how other small businesses were planning to celebrate this Saturday so we asked around. Here’s what our experts had to say… (more…)

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3 Ways To Grow Your Small Business With Corporate Gifting

For small business owners, there are many challenges to introducing and growing a new company. How can you establish yourself in a new market? How can you attract clients? One tactic that can help address these questions, yet often goes overlooked, is corporate gifting. Corporate gifts are small tokens of gratitude that, given on appropriate occasions, remind the individuals important to your business that you value them. Done efficiently, it can benefit every aspect of your business. (more…)

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How to Choose the Right Pay Frequency for Your Business

Whether you are just hiring your first employees or you want to make changes to your existing payroll structure, you need to choose your pay frequency with care. Some payday schedules commonly used in the US are better for certain purposes than others. For example, a weekly or biweekly schedule is better for employees that work overtime, a monthly pay period might be cheaper and more efficient for the payroll processor and, well, one or two of them might not even be allowed in your state. (more…)

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Centering The Image: What Neuromarketing Tells Us About Visual Content

We know that visual content can increase the amount of time users spend consuming content, but do you know why? It’s all thanks to neuroscience, or the impact that certain marketing aspects have on the brain. For that reason, marketers have coined a new phrase: neuromarketing.

The short definition of neuromarketing is the use of neuroscience tools and theories to help businesses better understand consumers and attract their attention. Neuromarketing is a relatively new trend in the marketing universe, but it’s already shown some impressive advantages over traditional advertising techniques. If nothing else, it’s helped to close the gap between marketers and everyday customers. (more…)

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