So you are all set up with a personal profile and company page, and now you want to attract your target audience. There are a couple of different ways to go about creating content, but the most important thing to remember is to give before asking. Whether it’s contributing to your own groups, your friends’ groups, or your company page, very little of your content should be conversion based. Nobody wants to follow someone who only takes and never gives.
Social media has changed the way we communicate and interact with one another. If you’re part of a movement and want to spread and share your message, social media gives you the platform to voice yourself while engaging millions of other people around the world. Whether it’s through Twitter, Facebook, or YouTube, there are plenty of platforms available to reach your target audience.
If you’re an activist, an entrepreneur, or a marketer, it’s time you take advantage of what social media has to offer and use it to advance your green agenda. Here are 7 tips on how to get started.