Has business development started to feel a little dull? All those mixers, networking meetings, and lunches spent getting to know “business acquaintances” you don’t really care about. Be honest - if you knew for a fact that your referral sources would never refer you another new piece of business, would you ever talk to them again? Most of us wouldn’t, and that’s why it’s so difficult to sustain any enthusiasm around our networking activities. We market ourselves aggressively for a few months, then burn out and hibernate, then panic when our pipelines get lean, and force ourselves back into the fray.
If any of this sounds familiar, here are three ways you can put that “spark” back into your work life: