You’ve probably seen hundreds of ads, infomercials, Vines and other forms of YouTube marketing. For those who feel they are lacking in the creative department, it’s easier than you think to use video marketing with YouTube in order to promote your business or services. Continue reading
Training new employees should never be the rudimentary process consisting of a used manual, a few words of encouragement and a “here ya go” send off. Whether your business has 10 employees or is a 1,000+ strong, the training methods should be oriented in a way that excites and enlightens, while being streamlined all the same.
Skills should be seasoned; regardless of how well-qualified a candidate is from the onset. And there are many ways to make the introductory training programs adaptable and accessible for each and every employee.
Here are a few tips towards achieving not just a well-trained employee, but gaining better perspective on your company’s productivity for the long run. Continue reading
Putting together a website for a newly formed small business presents a multitude of angles to examine it from. You want the site to show off your new service or product for sale without being in your face about it (i.e. pop-up ads) but still the main focal point of the site. You strive for a professional design and user-friendly readable content. You’re aiming for a site that is fresh and fun, unlike the typical cookie cutter sites you’ve been to in the past. It’s easy to create these sites and focus on your service, but there are 5 pages that definite musts to include on any successful new (or existing, it’s never too late to revamp a site!) website.
1) About Us
There isn’t any big secret to getting your business brand and name out there these days, especially with so many social networking websites available at your disposal. If anything, it’s only getting easier! Not only easy, marketing a home-based business is more affordable than ever to work with, made possible with great word of mouth and social media. We scoured the web in search of a few good tips on marketing and found plenty, most of which we incorporate into our own line of work.
1. Know and Believe in Your Business Inside and Out
You just started a home-based business. Congrats! Now, er, what is it that I’m selling or providing others?
If you don’t know or if you do and just aren’t passionate about it, then how can you expect your business to take off? We know and understand our business like the backs of our hands and are always ready to describe ways that entrepreneurs can begin forming an LLC or corporation with the help of MyCorporation. When you care for and are inspired by the work that you do, it shows and others will be able to pick up on it. Moreover, they’ll want to be involved with what you do and are more willing to support a company that believes in what it does and the services it provides.
Often, the best way to make it through the ups and downs of starting a business is hearing the uplifting stories of people who have been successful. We have recognized that there are many people with great advice, tips, and inspiring stories in local communities around the country. We will be highlighting some of these people on our site in the near future. Here is one entrepreneur who has truly changed her life through starting her own business. Watch her video and look forward to more videos to come!