How Local Listings Help Small Businesses Grow

A couple of weeks ago, we introduced you to our latest offering MyCorporation Digital Services. This is designed to take your small business to the next level with the help of services that include reputation, social, websites, analytics, and listings. Of the five, you might be surprised to see listings included but they’re an incredibly valuable tool. Getting your company listed locally, and on search engines, helps grow your small business.

Let’s quickly break down how listings allow your small business to grow substantially in three bullets.

1. Customers can’t look for you if your listings are incorrect or missing.

Want to hear some unsettling statistics about the reality of small business listings? 93% have missing or incorrect website information listed across all listings sources. For 86% of businesses, their company name information is missing or incorrect. 72% have missing or incorrect addresses and 71% have missing or incorrect phone numbers.

If you’re not listed on local listings or in search engines and directories, it’s proven that customers have a hard time finding you. 73% of consumers even lose trust in a brand when their listings are incorrect. If the right information can’t be found, they’ll seek out companies that can provide it — AKA your competitors.

2. Listings make it easy for customers to find you.

Search engine listings are most frequently cited as how customers found businesses and services. Be where your customers can find you! A lot of great things happen for your business when a customer finds your accurate listings. This leads to more sales for your company, satisfied customers, and boosted SEO results and visibility among potential customers.

3. No website? No problem!

This is the best and least expensive first step in the process — you don’t even need a website to get listed.

Listings matter when it comes to the growth of your business! Find out how your business matches up online. Get a free report for your digital listings online and email us at digital@mycorporation.com or call 1-877-692-6772 to get a free Snapshot Report of your company’s online health. This detailed report will show the total number (and accuracy) of a business’s online listings and social media performance.

Sign up for any of our digital service programs in the month of February and get your first month of MyCorporation Digital Services FREE! Get listed and maintain your listings by choosing the package that best fits your business and its online presence here! If you have any questions, give us a call at 877-692-6772 and we’ll be happy to assist you.

Deborah Sweeney

Deborah Sweeney is an advocate for protecting personal and business assets for business owners and entrepreneurs. With extensive experience in the field of corporate and intellectual property law, Deborah provides insightful commentary on the benefits of incorporation and trademark registration.

Education: Deborah received her Juris Doctor and Master of Business Administration degrees from Pepperdine University, and has served as an adjunct professor at the University of West Los Angeles and San Fernando School of Law in corporate and intellectual property law.

Experience: After becoming a partner at LA-based law firm, Michel & Robinson, she became an in-house attorney for MyCorporation, formerly a division in Intuit. She took the company private in 2009 and after 10 years of entrepreneurship sold the company to Deluxe Corporation. Deborah is also well-recognized for her written work online as a contributing writer with some of the top business and entrepreneurial blogging sites including Forbes, Business Insider, SCORE, and Fox Business, among others.

Fun facts/Other pursuits: Originally from Southern California, Deborah enjoys spending time with her husband and two sons, Benjamin and Christopher, and practicing Pilates. Deborah believes in the importance of family and credits the entrepreneurial business model for giving her the flexibility to enjoy both a career and motherhood. Deborah, and MyCorporation, have previously been honored by the San Fernando Valley Business Journal’s List of the Valley’s Largest Women-Owned Businesses in 2012. MyCorporation received the Stevie Award for Best Women-Owned Business in 2011.