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5 Ways A Blog Will Take Your Business To The Next Level

The internet is the most revolutionary tool that business owners have ever been given access to. In 2012, worldwide e-commerce sales hit $1.06 trillion. Forecasts for 2018 are already predicting more than a 50 percent increase in these numbers

However, with so many great companies vying for visibility on the net, it’s unsurprising that innovation equates success online. Due to this, one of the most effective tools has been employing the use of a blog. (more…)

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How to Find a Good PPC Consultant

PPC (Pay Per Click) is an intimidating thing to someone who is new to the concept. It’s a marketing model where an advertiser puts up an ad on a website and pays every time the ad is clicked by a potential customer. It’s a great way to invest in traffic for your business if organic growth is just too slow. There is a lot more to PPC than meets the eye and there’s a lot you need to know to be really good at it. Luckily, there is a multitude of online marketing firms and independent consultants who can help you. Click pay per click consultant for more information. (more…)

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Tips To Build A Lucrative Niche Website For Profitable Business

Well, money doesn’t grow on trees, but it can on niche websites!

Niche websites can turn out to be a profitable business if everything is correctly. However, this undoubtedly takes a lot of time. You need to nurture it like a child, from design to content, everything is to be carefully chosen and strategized.

Here are six effective tips to help you make your niche website a success: (more…)

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How to Choose a Web Analytics Tool

Web analytics is very crucial for the success of any business that has a website. It provides important data can be used to evaluate the progress of a business and thus make appropriate improvements. However, this requires choosing the right web analytics software for your business. With the numerous solutions in the market, choosing one can be a very daunting task.

Here are some of the things you need to consider when choosing a web analytics tool: (more…)

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How is Your Web Design Affecting Your Business’s Growth?

There is not a single business on the planet that does not have an online presence. Any enterprise that hopes to be successful must employ the internet. You can promote your business online to an audience of billions. Even better is the fact that you can sell your products right from the comfort of your home through your website. However, owning a website is not as simple as getting a random site set up for you. (more…)

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4 Simple “DIY” SEO Techniques

The thought of doing SEO yourself frightens most business owners, but it’s not as hard as you think. Sure, a full on SEO campaign might be challenging to do on your own. But believe me, EVERY business owner can do what I’m about to show.An effective SEO campaign consists of 4 things:

  • Keywords
  • Content
  • Technical Optimization
  • Backlinks

Keyword Research

Every SEO campaign starts with identifying keywords. These keywords are what people will search in Google to find your website. They need to be relevant to what you offer. (more…)

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How to Choose The Best Domain Name For Your Business

It’s common for entrepreneurs to put a lot of thought into naming their businesses, but, oftentimes, the domain name doesn’t get nearly the same amount of attention. In an age when every business is checked out online prior to becoming a customer, a brand’s online identity is just as important as the business name.

Here are some tips to choose the best domain name for your business from both a branding and SEO perspective: (more…)

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How to Draw Traffic to Your Website without Paid Advertising

Whether you are selling paper clips, vehicles, or merely selling your own private consultation online, you will need to attract lots of traffic to be able to convert a portion of those people viewing your offerings into quantifiable sales.

Two ways to do that are either to pay for it or to generate it for free. Paid traffic is generated through online advertising campaigns and can be very costly, but has a quick turnaround. Free traffic is labeled “organic” traffic because it stems from the natural process of attracting your own customers via content marketing and other online strategies. (more…)

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