Why Are Your Designers Leaving You?

Why Are Your Designers Leaving You?Whether your firm is small and speaks to niche-based needs or you are a large company that is trying to be everything to everyone, you won’t get far if you lose designers along the way! A good UX designer is hard to come by, and if you find them and keep losing them, you may need to consider some of the factors going into play as to why you’re losing quality professionals.

You’re Not Paying Enough

Everyone likes to talk about how a great work environment and perks really matter in the workplace, but at the end of the day, it’s all about money. If you are not paying a competitive wage, you are going to find that great professionals may end up at your company, but aren’t going to stay there. Design is an industry that is notorious about underpaying the people who work in it, and if you are guilty of this, word will get around. Make sure that you know what the industry standard is. Depending on the designer that you hire and what their experiences in the field might be, you can be looking at anywhere from $40,000 to $100,000 a year. Good designers expect to get paid for their efforts, and if you do not step up, they’re going to step out!

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3 Keys to Crafting the Perfect Logo

3 Keys to Crafting the Perfect Logo No exceptions: all entrepreneurs need attention.

There are many things you can do to get attention. But start by asking, attention to what? What will people see and instantly recognize as being your business? It’s all about your logo, the first-and-always visual ambassador of your brand. In that sense, it’s the foundation and future of your entire business. What makes a great logo, a great ambassador? Here are five keys to ensure that your logo will match the “look and feel” of your business.

1. Simplicity is your friend.

Day in and day out, you constantly see incredible amounts of visuals and colors. But just because something sticks out visually, doesn’t mean you’ll remember it or feel good about it. Clean design is key. Graphics professionals spend years in training to consistently translate ideas into clean design: the right shape, size and proportions without distracting bells and whistles. “Civilians” like us can get professional-looking results by using a make-it-yourself website like LogoGarden.com. Often these sites are free, so you can experiment and get a finished, clean-design logo quickly with no risk.

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5 Signs That It’s Time to Update Your Logo Design

5 Signs That It’s Time to Update Your Logo DesignHave you heard? Netflix just redesigned its logo. Just a few months prior, so did Black & Decker, Yahoo, VISA, Absolut Vodka, and a long list of other major companies. That’s because every logo design has a shelf life, one that varies from business to business. So how do you know if your logo is becoming stale? Good question. Here are the answers.

1) Revamp your logo design if it looks unprofessional or too generic. Your logo conveys the quality and professionalism of your company and should reflect your corporate mission and values. A poor quality logo does damage to any company, at any size. Often early-stage businesses choose overly complicated, obscure or cluttered logo designs that screams old fashioned. Aim for a simple, clean design with a stylish flourish.  Another common mistake is to choose a logo that looks too similar to a competitor’s. Your logo design should always be unique to your unique brand.

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3 Home Office Design Tips to Help Keep You Productive

3 Home Office Design Tips to Help Keep You ProductiveWorking from home sounds like a dream come true, doesn’t it? You can sleep in late and come to “work” in your PJs. You don’t have to answer to anyone, and you can take as many breaks as you want. While all of these things are true (to some degree, anyway), there’s a price to pay for treating your home office more like home and less like an office. Often, the cost is decreased productivity. Sure, you should be comfortable, but you’re still running a business – be sure to keep the space around you reflecting that!

Keep a Dedicated Room – No Distractions

You should have a dedicated room for your office. Don’t use the living room or breakfast nook in the kitchen. A lot of people do this. It’s a huge mistake. Huge. Why? Because there are so many distractions around you.  Spouses, kids, and even normal household items like ticking clocks, pets, the temptation to turn on the TV while you work, and even the UPS delivery man stopping by periodically throughout the morning.

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5 Unexpected Costs to Watch Out For When Moving Offices

Moving to a new office space is an exhilarating and important step in any growing business.  Whether undertaking a remodel of an existing office space or constructing an office building from the ground up, the process can often prove more expensive than anticipated.  Savvy business owners will stack the odds in their favor by selecting an experienced general contractor for the project who can help keep construction costs under control.  Here are five unexpected costs you to be on the lookout for when remodeling or building a new office space.

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Throwback Thursday: A Look at MyCorp’s Early Website Designs!

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This gallery contains 11 photos.

MyCorporation is now into its fifteenth year of business – 15 wonderful years of helping entrepreneurs to create their own small business and get it started on the right foot! We were one of the first, online document filing services, and the … Continue reading

How Rubber Stamps Can Help Your Business Stand Out

When your business begins to grow, it is important that you, as the leader, begin thinking about the importance of your company’s appearance. There are a lot of areas that can be covered on a large scale, from moving to a more prominent office location to creating a new, more user friendly website. Often, many businesses pay more attention to big changes and skip out on smaller ones that can make your office look and feel more professional, without draining your company’s coffers.

One of the simplest, most cost effective things that your business can invest in is rubber stamps. These basic office supplies can go a long way in making your business appear larger and more professional, not only to employees, but to customers and suppliers as well. Here are a few ways how basic and customized rubber stamps can help your business stand out from your competition.
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