How can you tell if your brand is working for you? And what does the concept of "working" even entail? One of the problems of…
Podcasts are an odd phenomenon. Just when it seemed like iPods were poised to kill the radio star, a whole new generation of goofy hosts…
One of the best things you can do as a small business owner is create a brand people love and care about. If consumers care…
When starting a business, you need a unique logo in order to stand out and create a recognizable brand. For entrepreneurs, choosing a logo is…
As you’re well aware by now, video will become even more important in terms of content marketing in 2017. While traditional text-based content will still…
You are lying on your bed, driving home after a long day, or just going through the usual morning routine when suddenly this million dollar…
Branding is such an important tool for today’s businesses. It helps companies differentiate themselves, build customer trust, and increase brand awareness. But outside of developing…
The core of your LinkedIn success comes from your profile. Without a reputable and strong presence, it is virtually impossible to gain real traction on…
When starting a company, it's natural to want to shout your message from the rooftops. You not only want to spread the word about your…
First of all, what is a brand? A brand is a company’s perceived “personality,” or set of values that are associated with a company, product…