Advertising is on the rise, quite an ascension if you look at the numbers. By 2016, it is estimated that ad revenue will double from…
Even start-up tech companies that are seemingly rooted in the digital realm place value on the importance of word of mouth marketing. However, it’s important…
It's almost Christmas! And with the holiday season has come the annual barrage of holiday advertising. As someone who works with businesses, entrepreneurs, and brands,…
We are onto M in our series, and this week we are looking at the marketing and public relations industry. Marketing and PR is often…
In the latest study put out by Marketing Sherpa, data showed that nearly 97% of all consumers search for a local business online and that…
You have your business plan in one hand, and a cup of very strong coffee in the other. The paperwork is being processed, and the…
Lead generation can be one of the most frustrating parts of having a business. Finding the key to what gets people to click on your…
In order for any business to develop and grow, it needs to be equipped with the right tools to succeed. For eCommerce websites especially, a…
In the early days of a start-up, you have to wear pretty much every hat possible. You have to develop your products, sell and support…
No exceptions: all entrepreneurs need attention. There are many things you can do to get attention. But start by asking, attention to what? What will…